Average Social Media Manager Salary
Social Media Marketing is a lucrative career field, but it’s difficult to know what to expect in terms of salary. This article will cover social media marketing salaries and what you can do to increase your salary.
Social media managers are the people who oversee the social media accounts for their company or organization. They are responsible for maintaining the company’s presence on all major social networks, and they also deal with customer service inquiries from customers who have reached out through social media channels.
The job of a social media manager has grown in importance over the years as more companies shift their marketing focus from traditional advertising methods to online ads and other digital marketing techniques. A lot of companies need someone who can help them navigate this new landscape, which is why there are now so many jobs for social media managers.
Social Media Specialist in Egypt starts from 4,027/mo to 6,833/mo for entry-level and can reach 8,480/mo to 13,000/mo for the senior level.
This position is also named Social Media Manager and has the same responsibilities and package.
Social Media Manager Background
The social media manager usually has a background in marketing, communications, or journalism.
Social media managers can be found in many different industries and work for companies and organizations of all sizes. They are often the front line of communications for their organization, handling public relations and marketing duties as well as customer service.
Hire the Right Social Media Manager for Your Business
It is important to find the perfect social media manager for your company. They should have a clear understanding of the industry, and they should be able to take care of all the necessary tasks.
The social media managers are responsible for building and maintaining relationships with followers, creating content that will engage followers, and managing the company’s reputation on social media.
The time commitment required by this position varies depending on the industry. For example, industries like finance or consulting require more hours than other industries like tourism or retail.
Recruit for Social Media Manager
The first step is to identify the skills and qualities you are looking for. Next, you need to have a good understanding of the digital marketing strategy before you start the hiring process.
The social media marketer needs to be a well-rounded individual who understands how social media works and has a keen eye for what is trending in the digital world. They must be able to think on their feet and come up with creative ideas that will resonate with their audience.
- Creating, updating, and publishing content for the company’s social media channels
- Monitoring and responding to comments, questions, and customer service needs via social media channels
- Tracking analytics data from the company’s social media efforts
- Collaborating with other departments to develop strategies that will drive customer engagement through social media channels
- Developing content calendars
- Promoting company products or services through sponsored posts or advertising on third-party sites
- Utilizing various tools to measure the performance of the company’s efforts on each platform
- Establishing guidelines for employees
- Build and deliver briefings, presentations, and other materials to help with social media
- Work with our Social Media Manager and Marketing Manager to produce and file reports on a daily, weekly, or monthly basis.
- Make decisions about design issues and upgrades with the client(s) by discussing the information they provide to you
Desired Skills and Experience
- Strong knowledge of the company’s products or services
- Strong knowledge of key demographics and their interests, behaviors, and motivations
- Excellent writing skills, both written and verbal
- You have experience in managing, developing, and executing social media plans
- You’ve developed expertise in both digital and creative advertising.
- Experience developing briefings and other presentations.
- Experience producing articles that are to be published on websites or in periodicals.
- Have experience in editing submitted articles, photo captions, newsletters, press releases, website copy, and other publications?
- Can do well on a deadline.
- Proven ability to work independently and complete assigned tasks on schedule
- Able to handle multiple ongoing tasks with changing priorities
Tips for Hiring
The first step is to prepare a list of questions that you want to ask the candidate. Make sure that your questions are specific and relevant. You can also have a list of topics that you want to cover with the candidate.
It’s important to find out if the social media manager has experience in similar positions, what their goals are, what they are looking for in this position, etc. It’s also important to know if they have any knowledge or experience with your company’s products or services so they can credibly speak about them.
Social media managers should be creative and innovative when it comes to content creation and distribution strategies so it’s good if they have some experience with content marketing as well as social media marketing.
What are the Roles and Responsibilities?
A social media manager is responsible for the social media presence of a company. They are responsible for creating and posting content on behalf of the company, as well as responding to any customer service issues that may arise. The social media manager must be knowledgeable about their industry and be aware of how the company’s products and services are doing on the market.
The role of a social media manager can range from small businesses to large corporations. Social media managers typically work with other marketing managers, digital marketers, public relations professionals, or customer service representatives to coordinate an effective plan for their company’s social media strategy.
Should I Start as A Freelance Social Media Manager?
Social media management is a growing field with more and more companies looking for social media managers. If you are considering starting as a freelance social media manager, there are some things to consider before you take the plunge.
The first thing to consider is the cost of doing business. Freelance social media managers will have to pay for their expenses such as marketing, office space, and equipment. This can be an expensive endeavor that may not be worth it if you only want to do it for a short period.
Another thing to consider is how much work you can get on your own without relying on word of mouth or referrals from other freelancers or agencies. If you do not have enough clients coming in, then this might not be the best choice for you because it will make it hard to keep up with your expenses with no income coming in.
Lastly, if the potential risks outweigh the benefits, then starting as a freelance social media manager might not be the best idea, and you should put into consideration that:
- Is it hard to get clients?
- Can this be done on your own, without relying on word of mouth or referrals from other freelancers or agencies?
- Are there risks that are too big for you to do this despite the benefits?
How to Find the Best Social Media Management Jobs
You can find a job using social media management by looking for companies that are hiring for this position on the internet. You can also search for jobs in your area that match your skills.
The first step is to search LinkedIn. There are many jobs, but they are not always easy to find. You can also use keywords like “social media manager” or “online marketing” and you will get more results.
Another way to find social media management jobs is through your connections. If you have friends or colleagues in the industry, ask them if they know of any job openings in their company or any other companies that might be hiring for the position.
If you’re an individual who is interested in working in our company as a Social Media Specialist, please head to our latest job posting and apply today.
Selected Projects from Our Work
TikTok | Case Study25th Feb, 2020 China
Watching TikTok videos has been our routine for the team that handling this project to get the social media marketing video for YouTube
Oriental Weavers | Case Study1st Jan, 2021 Egypt
As a social media management company and for such a brand we put all efforts for all team members to get social media creatives and ads.
Union National Bank | Case Study11th Jul, 2014 Egypt
We are pleased to announce our new co-operation with the Union National Bank of Egypt. It was a great opportunity for us to work with them.
Gastec | Case Study18th Jul, 2021 Egypt
Based on strong strategic marketing, we started implementing, designing, and managing social media management, Facebook and Google ads.
MedNet | Case Study29th Aug, 2020 United Arab Emirates
A new deal started with Video and Motion Graphics, writing long cooperation with MedNet with social media management, content, and ads.
Katameya Sporting Club | Case Study20th Aug, 2022 Egypt
Our main target is to give a new look and feel with a strong creatives to Katameya Sporting Club Facebook Page.
Era | Case Study26th Dec, 2018 Egypt
ERA is a huge real estate brokerage company that needed clear marketing strategies to reach a specific category of people using lead ads.
Okaz – Case Study7th May, 2023 Egypt
Engage and inform viewers with high-quality video production for Okaz's promotional material, and social media.
Healing House – Case Study5th Apr, 2023 Egypt
We provide powerful services to Healing House, such as social media management, and media buying, assisting them in reaching their goals.
National Paints | Case Study22nd Feb, 2022 Egypt
We successfully gained National Paints' trust to manage and moderate the social media platforms through Instagram and Facebook.
Sianco | Case Study21st May, 2020 Egypt
With affordable Facebook business page costs, we are the agency responsible for Sianco online presence owned by the ministry of petroleum.
Accord Business Group – Case Study31st Jan, 2023 Egypt
The company was eager to expand its customer base and we helped them with social media management, Linkedin ads, and SEO.