National Paints | Case Study

National Paints | Case Study


We successfully gained National Paints' trust to manage and moderate the social media platforms through Instagram and Facebook.

National Paints - Logo
  • National Paints
  • Home and Interiors
  • 2021
  • Egypt


National Paints | Case Study
Table of Content

    Winning the Deal

    With a straightforward presentation, we let the client discover new areas of digital marketing that can be implemented to boost the brand name’s against competitors. We also mentioned the competitors positioning and analysis for the client to find new techniques and opening a new way to reach customers.

    We also identified the client persona, Age, Location, and Gender and this give us the chance to find our targets from the beginning.

    National Paints - Social Media Content
    National Paints - Social Media Content
    National Paints - Social Media Content
    National Paints - Social Media Content

    Social Media Management

    We started by getting the access and start posting the first post after 24 hours from contract signing, it was a challenge for us but we accelerate all the processes to produce the first post and boost it as possible.

    We also build a content plan with dates to let the client see the whole strategy in action before developing the creatives and the content, we set also a diversity of content that targets every product that national paints provide.

    We managed to post this content on Facebook and Instagram, with varieties of images and videos.

    Community Management

    We also managed the replies for comments and messages, especially for the technical questions, we agreed with the client to find a ready-made reply for these questions.

    Aside from the technical questions, we built strong communications with the potential clients, especially with the contest campaigns.

    National Paints - Social Media Content
    National Paints - Social Media Content

    Social Media Marketing

    Facebook Ads

    We made a plan to get the best of the budget assigned for this campaign, we split the budget to:

    1. Increase Facebook Page likes
    2. Increase Facebook Page Engagement

    And we reached:

    • 12,027 Page Likes increase with cost per page like: 0.67 EGP
    • 2,862,065 Impressions with 8.94 EGP Cost per 1000 Impressions
    • 1,018,167 Post Engagements with cost per engagement: 0.02 EGP

    Instagram Ads

    Our creative content is rich enough to be posted on Instagram and boost these posts to the potential customers, we reached:

    • 1,427,775 Impressions with 6.72 EGP Cost per 1000 Impressions
    • 400,315 Post Engagements with cost per engagement: 0.02 EGP

    Services Covered:

    Similar Projects

    ESTA – Case Study


    Discover how Green Mind's social media management and flyer design boosted awareness for ESTA's latest course.

    13th May, 2024

    Nexera – Case Study


    Discover how Green Mind's website design & social media management helped Nexera conquer the pharmaceutical market.

    2nd Apr, 2024

    Black Stone – Case Study

    Black Stone

    Green Mind helped Black Stone eIT establish a strong brand presence with branding, logo design, brand guidelines, and social media assets.

    9th Mar, 2024

    Tagit RFID – Case Study

    Tagit RFID

    Green Mind's comprehensive branding and social media strategies helped Tagit RFID achieve significant brand awareness and lead generation.

    7th Mar, 2024

    NextGen – Case Study


    Explore NextGen Soccer Stars' journey to digital success with Green Mind. Learn how strategic social media management and targeted ads.

    4th Jan, 2024


    Subscribe to our Newsletter and get a free consultation and regular updates.

    Why Us

    Green Mind understands you well, as you are working hard to reach the prospective customer for purchase. This is what we are working to reach and define from the beginning.

    You also want to know how much it will cost to reach a certain number of customers when the ads start on social media. This is something we will explain before starting the campaign, and provide the expected financial return that you will get after contracting.

    • Unifying the team's efforts and one goal
    • Account manager dedicated to managing your account
    • Certified professionals in managing and activating social media and Google ads
    • Creative minds who worked in different fields led you to the most suitable creative ideas
    • A team of people who follow up and respond to customers on social media platforms