What Are the Basics of Social Media Marketing?
Social media is an essential tool for marketers. The key to successful social media marketing is to understand what your audience wants and then provide them with content that they will find useful, engaging, and shareable.
Social Media Marketing Strategy outline:
- Good Content
- Engaging Content
- Page Optimization
- Audience Analysis
- Keyword Research
- Analytics & Measurement
Social Media Marketing is not a new concept. It has become a crucial tool for reaching potential consumers, increasing brand awareness, and staying relevant in the market. However, it is essential to have a strategy that can be used in all stages of the company’s marketing journey.
Employing an agency with expertise in social media and digital marketing can help your business achieve success on social media platforms and maintain its presence on these platforms consistently.
A social media agency can provide you with extremely valuable insights into how you connect with your target audience on various platforms and the best ways to engage them using keywords or topics that are specific to your company’s needs.
Here's what to do, book a 30 min call today and get a quick presentation about our agency and price list for your next digital marketing project.
We are a social media management agency in Egypt that offers a complete suite of content creation, creatives, strategy, and planning.
Book a callHow Social Media Is Changing Businesses and Consumers
The social media marketing strategy is often a long and tangled process that needs to be fine-tuned over time. It involves planning, monitoring, measuring, and adjusting. The process starts with an idea of what the customer wants and ends with the customer receiving the desired outcome they want.
- Social Media Marketing Strategy: Steps in Details:
- Know what your customer wants
- Develop a campaign
- Create content for your audience
- Monitor how people are reacting to your campaign
- Measure results
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Learn MoreSocial Media Marketing Strategy Template
This social media marketing strategy template comes in handy for both small and large businesses, you can find it here: https://backlinko.com/templates/marketing/social-media-strategy
The template is a comprehensive guide to the strategies that are important for social media marketing. It also provides a template for writing content at different stages of the funnel and when you should use which stage of your strategy.
Selected Projects from Our Work

TikTok | Case Study
25th Feb, 2020 ChinaWatching TikTok videos has been our routine for the team that handling this project to get the social media marketing video for YouTube

Oriental Weavers | Case Study
1st Jan, 2021 EgyptAs a social media management company and for such a brand we put all efforts for all team members to get social media creatives and ads.

Union National Bank | Case Study
11th Jul, 2014 EgyptWe are pleased to announce our new co-operation with the Union National Bank of Egypt. It was a great opportunity for us to work with them.

Gastec | Case Study
18th Jul, 2021 EgyptBased on strong strategic marketing, we started implementing, designing, and managing social media management, Facebook and Google ads.

MedNet | Case Study
29th Aug, 2020 United Arab EmiratesA new deal started with Video and Motion Graphics, writing long cooperation with MedNet with social media management, content, and ads.

Katameya Sporting Club | Case Study
20th Aug, 2022 EgyptOur main target is to give a new look and feel with a strong creatives to Katameya Sporting Club Facebook Page.

Era | Case Study
26th Dec, 2018 EgyptERA is a huge real estate brokerage company that needed clear marketing strategies to reach a specific category of people using lead ads.

National Paints | Case Study
22nd Feb, 2022 EgyptWe successfully gained National Paints' trust to manage and moderate the social media platforms through Instagram and Facebook.

Why do Clients Choose Our Social Media Management Company?
15th Jul, 2022We are a well-known social media management company in the industry for our ability to provide our clients with a comprehensive solution.

Sianco | Case Study
21st May, 2020 EgyptWith affordable Facebook business page costs, we are the agency responsible for Sianco online presence owned by the ministry of petroleum.

Accord Business Group – Case Study
31st Jan, 2023 EgyptThe company was eager to expand its customer base and we helped them with social media management, Linkedin ads, and SEO.

La2ta – Case Study
30th Jun, 2022 EgyptWe helped La2ta, which aims to teach the basics of video shooting by creating a digital campaign that quickly gained momentum in Egypt.