Selecting the Name
In the first period, we thought a lot about choosing the name, the company’s name, and how to be distinctive and unconventional digital marketing agency logo.
The idea of the green color was very possessive of the owner of the company, so we settled on it and chose the shade of green lime.
The color Green has been settled and is used in the general name. The name Mind has also been settled, which is the complement to the word Green, indicating the new ideas and freshness that will be launched from the company.
Brand Name Availability
Then we did a detailed search for the name and its uses. Is it a distinctive name? Are there other companies that use the same name? also is there any local digital agency, especially in Egypt using it? We found nothing.
We only found the name of a singing group called by the same name, but it is completely far from the field of digital marketing or company names.
Domain Availability
Another important step in the presence of the company’s domain name. We had to add a new term, which is the word Agency. We got the final name: Green Mind Agency.
Social Network Availability
We also searched on social media sites if someone registered the same name, but we also did not find a killer of our choice and reached the last result:
- A name that expresses the mission of the company
- A new, non-recurring name
- A name that can reserve its own domain and social media
Logo Execution
In the following steps, we will explain the steps for how we built our agency’s logo based on the previous explanations:
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Book a callLogo Inspiration
Before starting to work on the logo design, we started quickly searching and working on finding similar ideas to get some inspiration, especially of course using the word green mind in the logo.
We found some ideas, but settled on:
- Write the name in a distinctive font and easily recognized by customers
- In addition to the name, we added the lamp that indicates the thoughts that come out of the mind
- Add some tree leaves inside the bulb
Brand Identity
Based on the logo and colors, the company’s brand identity was designed for use in paper publications and social media. using the same color palette and of course the logo direction.
Final Result
In the end, everything was put in place and we got the perfect result:
Selected Projects from Our Work
Dili | Case Study
9th Jun, 2018 EgyptUntil now, it has been a great time helping Future Media in all their creative design related to DILI.
The Office Hub – Case Study
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Centro – Case Study
12th Oct, 2023 EgyptExplore how Green Mind empowers Centro's online presence through expert social media management and strategic SEO strategies.
The Triathlete Factory | Case Study
3rd Sep, 2024 BahrainBoosted The Triathlete Factory Juniors Academy’s brand with engaging social media, cohesive branding, and impactful presentations.
Egah
24th Nov, 2024 Saudi ArabiaBoosted Egah Restaurant’s digital presence with content writing, graphic design, social media management, and targeted Snapchat Ads.
Animation & Graphic Design Bridge in Egypt’s Digital Marketing
19th Jul, 2023Bridging the gap between Animation & Graphic Design in Egypt's digital market - A powerful synergy for captivating audiences.
Black Stone – Case Study
9th Mar, 2024 United Arab EmiratesGreen Mind helped Black Stone eIT establish a strong brand presence with branding, logo design, brand guidelines, and social media assets.
Mastering Graphic Design for Websites: Visual Experience
10th Jul, 2023Explore the art of graphic design for websites, elevating visual appeal and enhancing user experience. Master the techniques for a captivating online presence.
Graphic Design Jobs in Egypt: Find Your Creative Career
7th Jun, 2023Explore the thriving world of graphic design jobs in Egypt. Discover opportunities, skills required, and how to excel in this creative field.
SPEcialists | Case Study
29th Aug, 2024 EgyptDiscover how Green Mind Agency enhanced SPEcialists' brand identity, website, content, and digital marketing with tailored solutions.
Accord Business Group – Case Study
31st Jan, 2023 EgyptThe company was eager to expand its customer base and we helped them with social media management, Linkedin ads, and SEO.
Raksha
17th Sep, 2024 EgyptCreated a cohesive brand identity and built a user-friendly website for Raksha Cafe, enhancing their online presence and customer engagement.
