How We Improved Our Digital Marketing Agency Ads?

How We Improved Our Digital Marketing Agency Ads?

Articles

From our great experience since 2014, we will go through ways of how our digital marketing agency ads increase the number of customers.

How We Improved Our Digital Marketing Agency Ads?
Table of Content

    Trials and Errors

    As a digital marketing agency, we understand that we have a very high number of competitors here in Egypt, and we have to set a budget for ads, and it should be very targeted and narrowed. but how we can ensure that we have the right target.

    We gave a chance for trials and errors on campaigns we created, and we find a very good formula that we can follow in the upcoming years.

    The channels we used:

    1. Facebook Ads (Messages, Leads, and website conversions)
    2. Instagram Ads (Awareness, and website conversions)
    3. Google Adwords Campaign
    4. Google Display Ads
    5. Youtube Ads
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    Google Ads

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    Ads Performance

    After a long time of checking the graphs and performance of each ads, we can ensure that the below formula is the best strategy that can be used for our digital marketing strategy.

    B2C

    If we have a product want to sell to B2C clients or very small SMEs we can use the below channels:

    1. Facebook
    2. Instagram

    With a very small budget for these both channels, we have very good potential customers that converted to a purchasing.

    B2B

    If we have a product want to sell to B2B clients or big corporates can use the below channels:

    1. Google Ads (Adwords)

    Conclusion

    This formula is described on our online advertising services page in-depth. there are also a lot of trials and errors on each of these channels related to ads setup and targeting.

    Tip: We have set only one goal in order to be able to understand where the best conversion is comming from in an easy way. For example you can not set multiple objectibves that can’t be tracked, part of the sucess of the campaigns is to set a 1 unified goal that we can track

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    Why Us

    Green Mind understands you well, as you are working hard to reach the prospective customer for purchase. This is what we are working to reach and define from the beginning.

    You also want to know how much it will cost to reach a certain number of customers when the ads start on social media. This is something we will explain before starting the campaign, and provide the expected financial return that you will get after contracting.

    • Unifying the team's efforts and one goal
    • Account manager dedicated to managing your account
    • Certified professionals in managing and activating social media and Google ads
    • Creative minds who worked in different fields led you to the most suitable creative ideas
    • A team of people who follow up and respond to customers on social media platforms