Overview
Mikal Technology, a forward-thinking tech company based in Saudi Arabia, partnered with Green Mind Agency to build their brand identity and digital presence from the ground up. Our journey with Mikal began with a blank slate—and ended with a fully developed and cohesive branding and website experience.
Our Approach
We adopted a comprehensive strategy that combined creative branding, design consistency, and technical website development to establish Mikal as a trustworthy and professional brand in the technology space.
Branding Identity Development
We created a unified visual language to ensure every touchpoint reflected Mikal’s innovative values:
- Logo Design – Custom-designed logo with vertical and horizontal variations
- Logo Usage Guidelines – Rules for consistent logo usage across platforms
- Branding Manual / Guidelines – A full guide covering all identity elements
- Primary and Secondary Colors – A vibrant, tech-forward palette
- Typography Guidelines & Brand Fonts – Clear, modern typography standards
- Layout Guidelines – Design grid and element positioning
- Social Media Guidelines – Visual styling rules for online content
- Social Media Posts – Initial branded post designs
- Background Colors – Systematic use of color in branded materials
- Business Cards – Professional layout with digital print files
- Letterhead – Branded document headers
- Envelope Design – Clean, professional mailing assets
- ID Card Design – Internal team identity design
- Roll-Ups – Event and presentation display assets
- Email Signature – Unified brand tone in email communication
- Presentation Design – Branded PowerPoint templates
Website Design & Development
We brought Mikal’s online presence to life using WordprSEO, focusing on both performance and design clarity:
- 20-Page Website – Fully structured to highlight services, values, and expertise
- Built with WordprSEO Website Builder – Lightweight, flexible, SEO-friendly
- SEO Optimized – All pages built with best practices for search visibility
- Google Tags Integration – Enhanced analytics and performance tracking
- Single Language Version – Delivered in English
- Royalty-Free Stock Images – Carefully selected visuals for a premium feel
Outcome
Mikal Technology now boasts a solid brand identity and an SEO-friendly website that supports their growth in the Saudi tech space. With every touchpoint aligned, their brand now communicates professionalism, reliability, and innovation.
