Comprehensive Branding for an Innovative Marketplace
Green Mind Agency partnered with Mawjod, an emerging marketplace platform, to establish a distinctive and cohesive brand identity. Our comprehensive branding services helped Mawjod stand out in the competitive marketplace industry, reflecting its mission and vision through a unified visual and stylistic identity.
Project Overview
Mawjod approached Green Mind Agency intending to create a professional, recognizable brand identity to resonate with its diverse audience. The project encompassed a full range of branding deliverables to ensure consistency across all platforms and touchpoints.
Services Provided
Logo Design
- Created vertical and horizontal versions for versatile usage across different media and platforms.
- Developed a Logo Usage Guidelines document to maintain consistency.
Branding Manual
- Compiled a detailed Branding Manual covering all aspects of Mawjod’s visual identity, ensuring alignment across marketing materials.
Visual Identity Components
- Primary and Secondary Colors: Defined a cohesive color palette for brand consistency.
- Typography Guidelines: Established font usage rules to standardize communication.
- Brand Fonts: Selected and documented suitable fonts for all materials.
- Background Colors: Provided a range of background options for various applications.
- Layout Guidelines: Created structured templates for promotional and corporate materials.
Social Media Guidelines and Posts
- Developed Social Media Guidelines to ensure a consistent and engaging online presence.
- Designed a series of visually appealing social media posts tailored for Mawjod’s target audience.
Stationery and Corporate Identity
- Designed business cards, letterhead, envelopes, and ID cards to enhance Mawjod’s professional image.
- Created an email signature for digital branding consistency.
- Produced Roll-Up designs for events and promotional activities.
Presentation Design
- Crafted impactful presentation templates to effectively communicate Mawjod’s message in professional settings.
Revisions and Refinement
- Delivered six rounds of revisions to fine-tune the designs and ensure complete client satisfaction.
Results
- Unified Brand Identity: Established a cohesive and professional identity that resonates with Mawjod’s target audience.
- Enhanced Brand Recognition: Improved Mawjod’s market presence with a visually consistent and recognizable brand.
- Ready-to-Use Assets: Provided a complete set of branding materials ready for immediate use across various platforms and applications.
Conclusion
Through strategic branding services, Green Mind Agency helped Mawjod create a strong foundation for its marketplace platform. By focusing on versatility, professionalism, and consistency, we ensured that Mawjod is well-positioned to succeed in the competitive marketplace industry.
