The right audience is key
Before the start of any campaign and its execution, the team at Green Mind Agency puts tremendous effort into carefully studying and identifying the correct target audience for the client. The audience selection process was done extensively for Glitter Beauty Salon, taking into consideration their social class and location targeting based on the available branches.
Keep your competitors close
Not only that, competitive analysis was conducted to dissect and break down the diverse digital marketing plans implemented throughout Glitter Beauty Salon’s competitors. This allows to take inspiration of what works and what doesn’t, gearing towards utilizing the most successful strategies while adding to it what will make Glitter Beauty Salon’s content unique and engaging.